Author : N. Chandrasekaran, G. Raghuram
Description:The agribusiness supply chain includes a number of processes such as supply management, production management, and demand management to customers through a competitive distribution channel. Each step of the way can be plagued with issues such as diversity of production and demand, bulkiness of produce, perishability, and seasonality. Highlighting the complexity and importance of supply chain management within businesses handling agricultural products, Agribusiness Supply Chain Management addresses issues that help readers systematically approach decision making in the agribusiness sector.The book covers issues across various spectrums of business and governments role in the agribusiness supply chain domain. It focuses on actors in supply chains, intrinsic issues that would impact the actors and then the support systems that are essential to make the supply chain achieve its effectiveness. The authors clear, well-structured treatment provides a logical approach to key activities of agribusiness supply chain management. They provide numerous case studies that span a wide range of issues and industries that readers can use to sharpen managerial decision making skills.In todays world, companies compete on supply chains. With the many factors that can cause delays in deliverability, a well-designed supply chain is a must. Those who have the capability to establish a distinctive supply chain and create it as a strategic asset are leaders in their business; and in fact emerge as the best in class across industries and markets. This book helps readers develop best practices for making key marketing decisions and designing efficient and effective supply chains that meet global challenges.