Social Media in the Public Sector: A Guide to Participation, Collaboration and Transparency in The Networked World [1ed.]1118109945, 9781118109946

Author : Ines Mergel
Description:Grounded in solid research, Social Media in the Public Sector explores the myriad uses of social media in the public sector and combines existing practices with theories of public administration, networked governance, and information management. Comprehensive in scope, the book includes best practices, the strategic, managerial, administrative, and procedural aspects of using social media, and explains the theoretical dimensions of how social behavior affects the adoption of social media technologies.
Categories: Technology Communication
Year :2012
Publisher : Jossey-Bass
Language : English
N° Of Pages : 320[322]
File Info : pdf 8 Mb